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Statistical Analyst

Fort Washington, PA 19034

Posted: 03/12/2018 Employment Type: Contract Industry: Other Area(s) Job Number: 5065
Statistical Analyst - Fort Washington, Pennsylvania
This position develops and implements statistical models and algorithms to help Company improve marketing response and conversion by better targeting/selection and product offerings and messaging.

Essential Functions/Specific Duties:
  • Work with Company  Marketing team and other stakeholders to identify opportunities to apply statistical modeling, machine learning and related techniques
  • Identify and create models and algorithms to discover customer and product patterns
  • Help design marketing experiments and test hypotheses to validate results
  • Identify data needs - tap internal and external data sources
  • Work with IT to support data collection, integration and storage
  • Communicate results to business stakeholders with clarity and accuracy
  • Implement enhancements/ fixes to decision systems and statistical models as needed

Qualifications/Job Requirements:

Education:
  • Bachelor degree in mathematics, statistics or economics (Masters preferred)

Experience:
  • Minimum 3 to 5 years of quantitative research experience (preferred in marketing function or financial institution)
  • Experience using machine learning/artificial intelligence tools
  • Demonstrable ability to quickly understand concepts and develop original solutions to business problems

Skills:
  • Proficiency in statistical analysis, forecasting/predictive analytics and multivariate modeling & testing
  • Strong programming skills (SQL) and statistical modeling (like SAS or R) and ability to use these tools with large datasets for pattern detection
  • Knowledge of marketing concepts: positioning, segmentation, direct marketing, digital marketing, mass media, etc.

Conditions of Work:
  • Work in office cubicle environment.
  • Use of computer and keyboard much or most of each day.
  • Overnight travel may be needed, but is not expected to exceed 2 nights per month
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